#online-identity

2 stories

Ghostfollowers: When the Dead Outnumber the Living on Social Media

By 2100, deceased users may outnumber living ones on major platforms. We explore the unplanned digital afterlife — from memorialized profiles to the industry quietly forming around internet death.

August 31, 20265 min read

Internet Culture

The 48-Hour Main Character: How the Internet Picks Its Protagonist, Devours Them, and Moves On

A deep look at the mechanics behind the 'main character of the internet' phenomenon — how strangers anoint ordinary people as protagonists, why the cycle always ends in burnout, and what it reveals about our hunger for narrative.

August 17, 20266 min read